Miguel Plaza: The Mastermind Behind The Reserved Group Making Moves In Uptown New York 2023-12-26
New York, NY – Miguel Plaza, born and raised in Washington Heights and a proud Dominican American, is a renowned hospitality expert with over 20 years of experience in the industry. Plaza’s journey, from the streets of Washington Heights to the epicenter of social scenes, is marked by a bold imprint on chic Latino culture.
Plaza, rooted in a thriving career in Washington Heights, navigated an era when connecting with patrons demanded more effort on the scene; at the time partygoers weren’t accessible by a click of a button. He forged relationships with top talent and influential personalities in the Latino community like Edgar Berlanga, DJ Camilo, DJ Prostyle, DJ Precise, J.I. The Prince, Zion &
Lennox, El Alfa, Arcángel, Ozuna, and Bad Bunny and many others curating unmatched nightlife, dining, and brunch experiences.
Serving as the Metro New York Brand Ambassador for Team Hennessy, Plaza played a pivotal role in connecting the Alcohol & Spirits Industry with the burgeoning hospitality community in Washington Heights. Plaza’s strategic approach involved establishing substantial funding partnerships for Latino-owned establishments. This was achieved through the implementation of meticulously curated events, featuring dynamic mixology competitions, high-energy brunches, and cutting-edge nightlife experiences. His innovative programming not only bridged gaps but also contributed to the growth and vibrancy of the local business landscape, creating a symbiotic relationship between the Alcohol & Spirits Industry and the thriving Latino-owned establishments in the area.
Through a myriad of events and unique experiences, Mr. Plaza drew visitors from across the globe. A significant triumph unfolded in spring 2019 with the inauguration of his premiere establishment, Tenth Avenue, marking the inception of the first upscale venue in Washington Heights’ Latino community. Serving as a dynamic platform for creators and locals, Tenth Avenue infused the Latin community with a vitalizing energy. Regrettably, post the challenges posed by the COVID-19 crisis, the establishment underwent a change in ownership.
Years and a pandemic later, Miguel Plaza is reshaping the hospitality industry in New York City founding The Reserved Group, NYC’s premier hospitality group. Their services span event promotion, food and beverage expertise, hospitality, startup consulting, private event hosting, brand design, and more. Miguel’s collective mission is clear: grow TRG as a business, educate new entrepreneurs, and inspire the youth. The goal is to restore the essence of hospitality and, above all, empower the community. TRG will continue to lead the evolution of dining and nightlife entertainment in predominantly Latino communities by curating unparalleled experiences.
Mr. Plaza is not only a hospitality expert, but he is also a multifaceted professional with a passion for service. He is a tax professional and financial advisor, providing invaluable expertise to his clients with his company, Culture & Finance. His extensive knowledge has allowed him to provide valuable insights to his client and community, empowering them to make informed decisions and have the resources to build generational wealth.
Plaza, as a mentor, is steadfast in supporting others to achieve their goals. His resourcefulness, skills, business acumen, and positive energy serve as inspiration, and he willingly shares experiences to foster success in others.
Beyond his professional achievements, Mr. Plaza’s defining qualities lie in his unwavering commitment to family and community. His dedication to guiding and mentoring is evident in his interactions, earning him respect and admiration from his peers. Miguel’s milestones not only advance his career but also uplift his beloved Latino community in Washington Heights and the Bronx area. Miguel Plaza stands as a passionate and determined businessman, casting inspiration upon those in his circle to strive for excellence in every facet of life. He genuinely embodies the spirit of Washington Heights